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Senior Marketing Manager - Citrus, Princeton, NJ

 

 

We currently have an incredible opportunity for a Senior Marketing Manager in our Global Citrus business located in Princeton NJ.  The ideal candidate will display a balance between strategic and creative Marketing functions with the ability to inspire, create, adapt material, present and engage a multilevel, multicultural and heterogenic audience but also with the ability to analytically understand the market and execute researches and reports.

 

 

Key Responsibilities:

•Marketing positioning for CITRUS in Food & Beverages:

- build-up Firmenich Citrus image for Food & Beverages markets,

- give credibility to our solutions and ensure relevance to target market / customers
•Develop Natural & Clean Label positioning in line with our Company Purpose and other Natural Initiatives (Natural Together, Conscious Consumer, Human Insights studies, Perfumery & Ingredients):

- Look & Feel

- Branding / Naming

- Differentiation cues vs. competition
•Ideate, create and develop marketing content to position our existing solutions and innovations:

- Value proposition

- Differentiating points
• Story telling: consumer insights and tests, validations, sourcing stories, capabilities, labelling

- Portfolio Segmentation & positioning, customer approach

- Capabilities

- Other creative support to activate customers interest
•Develop Promotional tools for KGAs and Regions to be used with Customers:

- Collaterals

- Animate external communication agenda (press / events) with Global Comm. & MKG

- Digital Marketing

 

 

We value:
•Exposure to and passion for citrus, flavors or ingredients.
•Ability to work under tight timeline, ability to handle multiple projects.
•Strong cross-functional partnering and communication skills
•Demonstrated creativity and ideation skills.

 

Requirements:
•BS/BA degree required (Business/Marketing).
•10+ years of relevant experience.
•Flavors, Ingredients or CPG experience required

 

We offer: 
•High Challenge and High Reward Environment
•Culture that values diversity where people are at the heart of the company
•Opportunity to work for a company that cares about environment and sets and achieve ambitious sustainability objectives

 

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.

 Firmenich is an Equal Opportunity Employer M/F/Disability/Veteran

 

At Firmenich, we create an environment in which employees are valued, motivated and encouraged to reach their full potential. We foster entrepreneurial spirit and imaginative teamwork with freedom to act within our strategic plans. We recruit and develop the best talents, rewarding them accordingly. We offer competitive pay, career growth opportunities, and an outstanding benefits program that features:

 

* Generous Paid Time Off!

* Quarterly Bonus Potential!

* Retirement Plans!

* 401(k) with Company Match!

* Low Cost Medical, Dental & Rx & Vision Coverage!

* Tuition Assistance for Employees and Children!

* Flexible Spending Accounts!

* Subsidized Cafeteria!

* Tobacco-Free Campus!

* And Many More Employee-Friendly Programs!